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喜歡散裝白酒的人越來越多,這是什么原因?

來源:http://www.huzeyu.com/
日期:2022-08-10

現在人們的生活條件越來越好,市場上也逐漸出現了各種酒類,琳瑯滿目地陳列在超市貨架上,每次逛超市,都是一場視覺盛宴。但一個偶然的機會,我發現去超市購買這種包裝酒的人越來越少。一開始我真的以為喝酒的人少了,但我總能看到他們在喝,所以經過一番了解后,我發現他們都在喝“散裝酒”。這時有個疑惑就突然產生了,為什么越來越多的人越來越愿意購買“散裝酒”,是不是散裝酒越喝越好呢?相信很多的酒友也是一樣,對這個問題很好奇,那么今天,老陳就和大家一起看看這個問題。

Now people's living conditions are getting better and better, and various kinds of wines are gradually appearing in the market. They are displayed on the supermarket shelves. Every time you visit the supermarket, it is a visual feast. But by chance, I found that fewer and fewer people went to the supermarket to buy this kind of packaged wine. At first, I really thought there were fewer people drinking, but I always saw them drinking, so after some understanding, I found that they were all drinking "bulk wine". At this time, a question suddenly arose: Why are more and more people willing to buy "bulk wine", and whether the bulk wine is better? I believe many wine drinkers are also curious about this issue. Today, Lao Chen will look at this issue with you.
所謂的“散酒”,其實就是散裝白酒,區別于包裝酒。市場份額遠低于包裝酒,但為什么越來越多的人愿意喝“散裝酒”?針對這個問題,我也總結了以下原因,看看你是否同意?首先就是消費者對白酒包裝失去信心,一方面,包裝起到盛酒的作用,但另一方面,它也可以起到“偽裝”的作用。這是因為現在包裝酒太多,市場競爭異常激烈,消費者生活節奏快,了解白酒的人并不多,所以包裝精美、搶眼的白酒總是出名。有的商販也把握住了這一點,所以把包裝做得非常搶眼,確實讓他們大賺了一筆。然而,大多數人的想法是投資低價賣高價,因此許多貿易商開始將劣質白酒注入華而不實的包裝中。只要是會喝酒的人,他喝了一口就能立刻找出其中的區別,一下子全部買下,基本不可能贖回。
The so-called "bulk liquor" is actually bulk Baijiu, which is different from packaged liquor. The market share is far lower than that of packaged wine, but why are more and more people willing to drink "bulk wine"? In view of this problem, I also summarized the following reasons to see if you agree? First, consumers lose confidence in Baijiu packaging. On the one hand, packaging plays the role of holding liquor, but on the other hand, it can also play the role of "camouflage". This is because there are too many packaged wines, the market competition is extremely fierce, the pace of consumer life is fast, and there are not many people who know Baijiu, so the Baijiu with exquisite packaging and eye-catching is always famous. Some vendors also grasped this point, so they made the packaging very eye-catching, which really made them a lot of money. However, the idea of most people is to invest at a low price and sell at a high price, so many traders began to inject inferior Baijiu into the flashy packaging. As long as it is a drinker, he can immediately find out the difference after drinking a sip and buy it all at once. It is almost impossible to redeem it.
很難只為新客戶留酒,人們會通過人傳人的方式給出反饋或建議。對包裝酒逐漸失去信心的消費者將不再飲用,而是會選擇喝“散裝酒”。包裝酒價格太貴也是重要的原因之一,原來是包裝好的酒,比“散裝”酒還貴。只是有些貿易商不了解,把太多精力放在包裝上,導致包裝精美高檔,售價上千元,但酒體本身的品質可兩三百。這給消費者的印象是我以為我在消費包裝而不是酒。一方面,普通消費者自己“買不起”,另一方面,有錢人也不愿意購買包裝。一些勾兌酒的品質確實不如“散裝酒”。
It is difficult to keep wine only for new customers. People will give feedback or suggestions through the way of person to person. Consumers who gradually lose confidence in packaged wine will no longer drink it, but will choose to drink "bulk wine". The price of packaged wine is also one of the important reasons. It turns out that packaged wine is more expensive than "bulk" wine. It is just that some traders do not understand that they put too much effort on packaging, resulting in exquisite and high-end packaging, with a price of over 1000 yuan, but the quality of the wine itself can be two or three hundred. This gives consumers the impression that I think I am consuming packaging rather than wine. On the one hand, ordinary consumers "can't afford it", on the other hand, rich people are not willing to buy packaging. The quality of some blended wines is indeed inferior to that of "bulk wine".
為什么越來越多的人愿意購買“散裝酒”,因為它的味道更好?是的,一些“散裝酒”確實比包裝酒更好,它們的味道更好。我們知道,雖然這些都是“散裝酒”,但很多都是廠家用自己的優質谷物釀制的谷物酒,工藝可能仍然是配方,祖先的秘密。生產的酒不會丟失,它只做包裝而不是高質量的包裝。
Why are more and more people willing to buy "bulk wine" because it tastes better? Yes, some "bulk wines" are better than packaged wines. They taste better. We know that although these are "bulk wines", many of them are made from their own high-quality grains. The process may still be the secret of the formula and ancestors. The produced wine will not be lost. It is only used for packaging rather than high-quality packaging.
以上就是為大家介紹的有關散酒代理加盟的詳細的介紹,希望對您有所幫助.如果您有什么疑問的話,歡迎聯系我們.我們將以專業的態度,為您提供服務http://www.huzeyu.com
The above is the detailed introduction about the joining of bulk liquor agents. I hope it will help you. If you have any questions, please contact us. We will provide you with services with a professional attitude http://www.huzeyu.com

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